WHAT IS CONTENT MARKETING?

WHAT IS CONTENT MARKETING?

We often get clients who ask, what is content marketing? Content is the backbone of marketing, the silent promoter of your brand. A professionally written content can bring traffic to your website and your social media business profile, converting leads into sales. Moreover, content marketing is the thing that attracts customers and retains their attention. Having a professional business website that conveys a strong message can be a great sales generating tool.

The purpose of creating high quality content is not just to make your business site look good, it needs and informative content that rank higher in the search engine result pages. Similarly, a descriptive and informative content about the products or services a business offers makes way towards success. Furthermore, high quality content is important when it comes to creating a high quality impression to your target audience.

CONTENT MARKETING AGENCIES IN JOHANNESBURG

Paid content from professional marketing agencies helps you get real-world results and certainly ensure that you do better than your competitors in terms of producing SEO friendly content that gets you results and is favored by Google and its users. Effective website requires content to best represent their brand or services.

How content marketing can benefit your brand

  • More social traffic and followers thus increasing sales
  • It certaily increases the visibility of your brand and improves its reputation
  • More opportunities to rank for more search queries, which leads to positioning your business as an expert in your industry
  • Improves brand awareness and recognition
  • Brings your potential customers a step closer to making purchases
  • Again, visitors stick on your site and click around
  • Customers learn more information about the company on your site, which also helps your team not to answer the same questions everyday
  • Delivering a steady stream of useful content truly helps build a great customer relationship
  • Great content certainly sets you apart from your competitors
  • Improves SEO results
DIGITAL MARKETING

DIGITAL MARKETING

Choosing a digital marketing strategy? You probably have a product you are selling or a service you are providing. But if you are the only one who knows about that service or product, how are you going to sell it? Merely having a product or service you offer is not enough. You have to put it out there and make it known to people, and the only way people are going to know about it is if you market it to them. This is where digital marketing comes in. 

Every business needs a strategy on the digital marketing world to market and promote its brand. A successful digital marketing company Johannesburg with professional digital marketing specialists is the dream of many business owners. Using creative digital marketing strategies helps promote your brand and increase traffic to your website. It is important to make sure that you have a social media strategy and that you are executing that strategy. If you want to establish a successful business, you need to build your audience online.

Digital marketing can be a highly effective way to increase brand awareness and reach new audiences who could be converted to customers, but only if it’s done the right way. That is why it is important to leave it to the professionals. You need to have someone who fully understands the digital marketing strategies.

SOCIAL MEDIA MARKERTING TIPS

SOCIAL MEDIA MARKERTING TIPS

Social media marketing Tips help increase traffic to your page and website. Over the past five or so years, social media marketers have reported both reach and engagement steadily declining.

According to Social Bakers, a post from the average Face book page will only reach 2 per cent of its audience. So if you have 100 likes, you’ll reach two. If you have one million likes, you’ll reach 20,000.

Most businesses do not have multi-million fan audiences so two per cent works out at a tiny number. And that tiny number is simply not enough to generate a return on their investment. The fundamental problem with organic social media marketing lies in the business model of social networks. Every network has to make money, and so tend to promote their own advertising products at the expense of organic exposure.

If you have a super-engaged audience or have built a community around your brand, organic social media can still deliver excellent results. But you typically have to do something a little out of the ordinary to get noticed.

That’s where a digital marketing company gets in the picture to help you get as many audiences as u can and get more exposure. Our world is changing at a rapid pace. Social media is playing an undeniably important hand in shaping not only advertising but also news and communication. With over 2 billion Facebook users worldwide, mobilizing social media as an arm of your marketing strategy is important. Through social media, customers can connect with brands, companies, and products in a way unlike ever before. This provides a unique opportunity for you to create brand loyalty through social media marketing.

IS A LOGO IMPORTANT FOR MY COMPANY?

IS A LOGO IMPORTANT FOR MY COMPANY?

Is a logo important for my company? Of course, it is. Starting a business without a logo is like putting the cart before the horse. Whether it is your business card or a brochure, the first thing that gets noticed is your logo. We are a logo design company Johannesburg that offers high-quality designs.

If you are starting out in the business industry or looking at improving an existing business, then you have come to the right place. The logo of your organization is much more than just an identity. It is a complete and powerful marketing tool. For that reason, your logo has to be attractive and unique. At WAO Host, we pride ourselves in the good quality logo designs we offer. We design you a logo that will certainly help your business stay ahead of the pack. Moreover our logo design prices Johannesburg are very affordable.

With our custom made unique logo designs Johannesburg, we guarantee you complete satisfaction and a design that is beyond your expectations. We have experienced designers who work hard in providing clients with high-quality designs. Our designs certainly captures the essence of your brand. In addition to that, we use professional tools to make sure that our high – quality 3D logo designs have everything and anything to grab the eyes.  A logo stays with a business for a long time and a business can outlive its owner. Therefore, you need to make sure that your logo is designed by the best logo designers. Who will also promote public identification and recognition for your brand.

WHAT ARE THE BENEFITS OF CREATING A COMPANY PROFILE

WHAT ARE THE BENEFITS OF CREATING A COMPANY PROFILE

The Benefits of Creating A Company Profile is designed to be an overview of your business and the business plan. It should provide readers with a quick overview of your business, Benefits of Creating  Company Profile including your values and objectives, so they can get an immediate feel for what you’re doing and where you’re going. Ideally it should be no more than five pages.

Here a few of the key benefits of building your company profile:

  •  Easy to promote the benefits of working for your company
  • Allows you to link your company profile from your company website, which is especially helpful if you don’t have a dedicated job page
  • You can create and update your profile whenever you like – you’re in charge
  • You’ll gain more job seeker traffic across all devices via our mobile-optimized profiles
  • Conversions are 7% higher when a candidate looks at a company profile
  • You can add links to your social media channels and company website
WHY DO I NEED A COMPANY PROFILE

WHY DO I NEED A COMPANY PROFILE

It does not matter if you are only starting a business or have been around the block a few times. Creating a company profile is not only an effective promotional tool, it is also a way to reach out to your customer and get them interested in your business. Additionally, it is the best way to introduce your business, products, and services to a prospective buyer. Giving a client an idea of what the company’s products or services are, its unique strengths and its track record.

The importance of a company profile

Having a corporate business profile is of utmost importance. A good company profile helps companies attract investors, recruit the right people and build a strong reputation. Consequently, it should have the distinctiveness it needs. Similarly, a corporate business profile should be professionally written. A business profile can very well make or break your chances of getting the client or the investor that you want. A business profile brings together information that customers, prospects, suppliers, and investors need when they are evaluating an organization, for this purpose every business needs a company profile. Consequently, it can engage the attention of a new visitor to check out your products or services. Also, it can nudge potential clients into choosing your business over competitors.

A corporate business profile is one of the most important aspects of any business. There are many reasons why you need to have a professional and a good looking company profile for your business. There are also many good ways which you can use to create powerful company profile designs, one of which is to take advantage of our professional graphic design service. At WAO Host, we offer the best and affordable company profile design packages for our clients in Johannesburg, Sandton, Midrand, Randburg, Rosebank and the entire Gauteng.

Our professional profile designs will certainly intrigue a potential buyer to check out your products or services. Additionally, our high-quality designs will give a big impact to your brand. They say first impression lasts, let WAO Host leave the best first impression to your potential clients. With our well designed and professional business profiles, we can certainly do that.

COMPANY PROFILES

COMPANY PROFILES

Whether your company is new or experienced, you should create something original and interesting for your prospective buyers. It shouldn’t be just the language itself that gives your potential clients the sense of your business; it should be the design, the font, and the color. Now, you may be wondering… what is a company profile? A company profile is a professional introduction of the business. It describes all the relevant elements of a business. In other words, a company profile summarizes the reasons why you are in business. Many businesses use company profiles for different reasons, including company websites, trade portfolios and investment plans.

A corporate profile acts like an informative document, that highlights what the company stands for. Additionally, you let your potential clients know what you offer and how you plan to grow as a business, essentially letting them know why they should choose you over a competitor. Moreover, you state your capability to deliver a product or service. Remember that it should also highlight the information that is most relevant to prospective buyers or investors.

What should a company profile include?

If you want the best business profile, the following are some of the things your business profile should include:

  • Your business profile should include overview of the company like brief or extensive history
  • Your business Mission and Vision
  • Business strategy
  • Core value
  • The description of the product or service you offer
  • Explain the ownership and structure of your company.

Note that the exact elements included in your business profile can vary but, the elements should be well-written because, a company profile builds an image of your corporate, which is your brand’s public perception. Creating your own stunning corporate profile is difficult, even with all the tips on the internet. That is why WAO Host is here, if you are looking to make a great first impression on prospective customers the internet has led you to the right place. We design professional company profiles for any type of business or company. At WAO Host, we understand that a corporate profile is an important tool to help you portray a professional image, build trust and reinforce your brand. Hence, we deliver only the best and well-written business profiles.

HOW CAN I IMPROVE MY WEBSITE RANKING?

HOW CAN I IMPROVE MY WEBSITE RANKING?

HOW CAN I IMPROVE MY WEBSITE RANKING?

Every business owner desires to see their business site on the first page of search engines. While creating a website is a very important step, the most important part to your business website is driving traffic to it. A website that ranks high drives more traffic to a site producing more sales. To improve your website ranking, you need to choose the best web design agency that is effective. Improving website ranking on Google can reap huge rewards for your business.

WHAT DRIVES TRAFFIC TO YOUR WEBSITE

Quality and relevant content is also the number one driver of your website ranking. Again, ranking on Google involves optimizing your website with the right keywords, and design to ensure it appears high in relevant Google search results. Using the best keywords for your niche, and their placement on the right places are just some effective methods used for boosting rank. If you are not quite sure about which keywords you should use, there are web design agencies that can help you determine which keywords you should use to improve your website ranking. WAO Host is one of the best web agencies in South Africa, which can certainly improve your website ranking. We understand your website is central to your brand identity, reputation and how customers perceive you. Therefore, we take time to understand your business and create a strategy to fulfill your commercial objectives.

The speed of your web page matters too, if your site’s load time is slow, it will not rank. Similarly, a site that takes longer to load looses sales. If your site does not load in seconds, three seconds to be exact the customer experience won’t be positive. Therefore, choose WAO Host Web when it comes to the best, fast and most professional website designers so that you will be happy and have a great return on investment. No other website ranking work as well as we do, so give us a call and see what an award-winning website design creative agency can do for your business.

WHY DO I NEED A WEBSITE IN 2019?

WHY DO I NEED A WEBSITE IN 2019?

Many people ask, why do I need a website? Well, the answer is simple. If you do not have a website already in 2019, you have missed out on a lot of sales. Customers don’t look for businesses and services in newspapers anymore, most of the business searches are online.

If you are still asking yourself why do I need a website? Here’s why, millions of people surf the internet daily. Searching for businesses that bring solutions to their everyday needs. In addition to that, website design allows you to reach out to people, not just in your local community but throughout the world. Of course, you need to find professional website designers in South Africa. To design an effective and professional website for your business. Our website designers are always on top of the best design and marketing trends. Moreover, they know exactly which areas and aspects of website design to refine in order to capture the attention of your target audience.

A business website is a great way to advertise the products and services you offer. Also, to give people access to information about your company 24/7. A website answers questions about a company’s working hours and its location, more detailed and referenced products and services a company offers, and other minor details that potential clients would be interested to know.

WHY SEO IN WEBSITE DESIGN MATTERS

WHY SEO IN WEBSITE DESIGN MATTERS

Why SEO in website design matters. Millions of people around the world use internet everyday. Therefore, marketing your business on the internet is important. Also, getting your site to come up for searches performed by your target audience is very important for your business growth. When building a website, Search Engine Optimization has a positive impact to this. This technique improves your website’s presence. SEO plays a huge role in where your website ranks in the search engine results. SEO services help you as a business owner to get your site to top rank search engines. In addition to that, it effectively promote and grow your business. However, there are number of steps involved which are necessary. To ensure that your site ranks, and your business is found by your target audience.

As a business owner you need to choose SEO packages that will certainly increase the quality and the quantity of visitor’s traffic to your website. Therefore, it is very important that you hire a competent SEO company to manage your SEO. To ensure that your website is visible to the audience that you are trying to target, and to stand out from websites which are targeting your niche. WAO Host as an SEO web design company provides the best services for this. No matter what you do without an effective SEO strategy, your business website will not be able to reach a wider audience. Therefore, you need to choose SEO companies which will bring effective results to your site.

Professional Website Design Company

A professional website design company will help you display what your business does best. How people perceive your business website when they come across it for the first time weighs a lot of importance. Professional website designers will leave a good first impression on visitors and will make them realize that your business is professional.

Therefore, you need a high-quality website design company to attract potential buyers. The design should connect with the visitors on an emotional level while also being user-friendly. We all know that everyone uses different browsers to surf the internet. Therefore, your website should be compatible with all browsers so that you won’t lose any potential clients.

This can be better done with a professional design than a sloppy design that makes visitors lose interest in your business.  WAO Host designs websites for businesses and individuals.  We are a professional web designand website Development Company in Marshalltown, Johannesburg, Gauteng. At Wao Host, we offer website design and branding services to all areas in South Africa, and abroad. We specialize in Website Design, Digital Marketing,and Website Hosting.

Custom Website Design Services

In this era of internet, no business can thrive without an imposing online presence. Website design services are now becoming popular. So, for you to be able to carry out your business and internet marketing successfully, you need a website. It should not be just a website but it should be unique and distinctive. In today’s world, every business needs a website.

The design of the site is reliant on business goals and objectives and thus you need website design services.However, the design of a website must be as per the nature of the business, its objectives and should be able to attract the maximum number of audiences. I mean, what is the point of having a website if it’s not going to attract potential clients and increase your sales?

Any targeted customer should not leave without interacting with the possible actions provided in your web design. Therefore, you need professionals with huge expertise who help you in targeting the new customers and retaining the old customers at the same time. To conclude, website design services are of great importance nowadays. A website is a significant investment; the Internet is today’s greatest resource for potential customers.

Cheap Website Design Johannesburg, South Africa

Why would you choose cheap web design Johannesburg, South Africa if you’re trying to promote a company or service? A Cheap website design Johannesburg, South Africa is often accompanied by flashing graphics, poor color schemes, and poorly written content. So if you want a good website, you need to spend a good amount on it.

You must invest more in order to achieve more. A good website can help small businesses compete effectively with their more established competitors. Additionally, good website designers build a strategy that is effective enough to help your business climb the top position. However, such benefits won’t be feasible if you are looking for cheap website design services.

Cheap Website Design: Red Flags

The website of a company is the first medium of interaction between the organization and various kinds of people, including the target audience. You probably do not want people coming across your business website to form a negative opinion about you. Therefore it does not have to be a cheap website design that is poorly designed. Even though you may want to balance between budget and choice of technology, you should not let yourself mistake a cheap web design service for a good deal. Affordable does not mean cheap, you can still get a well-designed website at an affordable price

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